My Facebook Page

Here is a screenshot of my imaginary - but maybe one day real company - Facebook page:

This was a really interesting activity and I am excited to work on this Facebook page more, while learning about different items and ways to connect with an audience.  Here's the link for the Megan Leah Productions Facebook page. 

Week 5: Readings and Activity

Read the Week 5: Facebook for Business: Mini-Lecture (moodle)

Read & Watch: Coca Cola uses Facebook face recognition technology in the real world

Read: The Inside Scoop on How Intel Manages Its Facebook Page

Complete the Facebook Page activity (as noted in the mini-lecture)

An introduction

I stumbled in to communications about five years ago and I've been working in the area ever since. I had never thought about communications as a career until I started a job involving proofreading, editing, creativity, design (web and print), etc. Since that time I've been able to get a lot of great experience and education in the area, and I'm currently a communications coordinator at the U of A. 

My job title is pretty accurate...most of my job involves communication (both internal and external). I'm responsible for writing and producing an alumni magazine twice/year, writing and developing content & stories for our website, developing & creating print ads, identifying & pitching stories to media, etc. You name it, I probably do it. 

One of my goals is to develop a communications strategy that incorporates social media; I want to be able to effectively engage different target audiences through as many avenues as possible, which is why I'm taking this course. I feel oh so old when I hear the whippersnappers my technologically savvy audiences talking about Twitter, blogging, etc. and I don't really get what they're talking about. It's not like I'm living in the dark ages and think that carrier pigeons should be used to transmit information (too many "bird poo falling from the sky" incidents), but I do understand that in order to maximize engagement opportunities, I need to be more aware and active with the social media avenues available to me. 

Introduction, field of study, communication

Hi, my name is Jacqueline and I work in the agriculture industry.  I am the Executive Assistant and Communications Coordinator (aka Jacquie of all Trades), for an umbrella organization that has twelve member groups throughout Alberta.  Communication is a very important part of my job, as we deal with many issues and people on a daily basis throughout Western Canada.  Our organization is starting to use SM more to network with stakeholders, members, government and the general public about agriculture research, events, newsletters, projects etc.  SM is very quick and easy to access, and makes it easy to stay current.

Week 4: Blogging Part 2

Read:

The Ultimate Blogger Writing Guide

In the comments, please leave a response with your response to the article. Do you agree with all eight points?




Read:

5 Simple Ways to Open Your Blog Post With a Bang

Practise what you read in Brian Clark’s article and craft an opening to a blog post (on your own blog). Leave a link to your blog post in the comments. 

Hi everyone!

My name is Megan and I have been working in broadcasting for about five years.  I have done a wide variety of jobs within radio stations and TV production. 
My true passion is in audio production work: conducting interviews, writing scripts and at the end of the day, putting everything together to try and tell a compelling story. 
I am very interested in exploring how social media can help me learn about people and organizations that I would want to talk to.  There are so many wonderful things going on in the world around us, and I feel that social media is a way to help experience it.  I also want to use social media to promote my produced works and to bring the stories I tell to a wider audience.  Communication has always been an integral part of my career and I am starting to realize that it is imperative. 

Comms, SM & my work.

I've been working in comms for 20 years, and seen the tools of the media trade come and go. The news release, should you mail it or fax it? Is three pages too long? Do you need the -30- at the bottom?

Every technological advancement or tech change, at the end of the day, simply means more work for the communicator.  Ten years ago, I wrote a news release, sent it and flogged it with follow up phone calls. Now I write the release and then break it into pieces so it fits into SM.  Shorten it to almost nothing for twitter, post similiar words, with a revised tone, on FB and search where else to post it. And then send a slightly longer version, more detailed directly to identified media.  The flogging calls continue today, though.  Is SM is a blessing or a curse? Sure a campaign can gain world wide attention, for what, a day? Then it's off the radar. A  measure of comms success used to be measured in column inches, it was rough and inaccurate because it didn't consider content, but now we do the same thing with hits, links, tweets and likes. Have we really accomplished anything? Are we more efficient at reaching and hearing from stakeholders?

Week 3: Survey

#Hashtag Assignment

Week 2: Twitter Part 2