Effective Social Media Communication

Showing posts with label analytics. Show all posts
Showing posts with label analytics. Show all posts

Sunday, November 11, 2012

Week 8: News Release Optimization

New Release Optimization from Corinne Weisgerber
Posted by Dr. Jessica Laccetti at 5:39 PM 2 comments:
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Labels: analytics, keywords, metrics, news release, week 8

Wednesday, November 7, 2012

Week 7: Introduction to SEO

Posted by Dr. Jessica Laccetti at 5:29 PM No comments:
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Labels: analytics, keywords, measurement, SEO, week 7
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What are you Looking For?

About the Course

This is the course blog for EXGEN 3799 at the University of Alberta.

If you are interested in creating effective content for blogs, Facebook, Twitter and other social media, then this course is for you. Learn how to use various social network sites (SNS) and how to optimize your writing and profile on each SNS. Terms covered will include: keywords; linking; blog posts; Facebook; Twitter; Tweetable headlines; SEO; folksonomy; tagging. This course will be helpful if: you are working within communications and would like to learn more about writing for the web; you are a small business owner interested in putting your business on the social media map; you want to buff up your writing skills and participate in a connected and collaborative online environment.

Contact

Dr. Jessica Laccetti

Social Media Milestones

Social Media Milestones

Week 1

Join Twitter and follow me: @JessL

Week 3

Start blogging!

Week 5

Create a Professional Facebook page!
Creative Commons License
EXGEN 3799: Effective Social Media Communication by Dr. Jessica Laccetti is licensed under a Creative Commons Attribution-NonCommercial 2.5 Canada License.

Readers!

Blog Archive

  • ▼  2012 (21)
    • ▼  November (6)
      • Original News Release
      • Optimized News Release
      • News Release Activity
      • Week 8: News Release Optimization
      • Week 7: Introduction to SEO
      • The 5 Cs of Communication
    • ►  October (13)
    • ►  September (2)
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